I first fell in love with vintage shops when I spent a summer in the Kensington Market area of Toronto, where every alley is an Aladdin’s cave of treasures, dresses, bags & shoes, all pre-loved and with past adventures seeping from every stitch. I have an overactive imagination, so I love to imagine who has previously had their head turned by the item I’m buying and where it was worn and what happened to the person wearing it. Then I try to imagine under what circumstances they surrendered the item up to be sold on (… sold on to me!). I still love a lurk around a vintage store, but for me it is something that needs a lazy afternoon dedicated to it. Rummaging through racks and heaps of items is not something that can be rushed, and the best gems always seem to be the most well hidden. For this reason most of my shopping is done online (I should have shares in ASOS basically) because I barely have time to be surgically separated from my laptop during the week and the thought of clicking my mouse a couple of times Vs queuing up in a sticky Oxford St shop always wins.
For this reason I did a little yelp of joy when one of the lovely ladies behind Brag Vintage emailed me about their new online Vintage shop. Pre-loved goods? Check! Easy online order? Check! It’s the best of both worlds. Brag Vintage are based in Sheffield, and having lived there for a year when I was 18 I have fond memories of weekly trips to The Forum to spend my ever expanding overdraft on trinkets. After a meandering trip through the various sections of the Brag Vintage website (handily split into men/women and then into categories such as coats/jackets, tops, dresses etc) I took the plunge on a faux fur Stella jacket. I know it’s totally inappropriate for the recent spate of 30degree+ weather we are having, but summer is the BEST time to stock up on winter warmers as they are half the price of what they’ll be in a few months. Plus faux fur jackets are my achilles heel. This is the fifth in my collection, I love how versatile they are – making great practical picks as they are so snug and warm, but they are also smart enough for do’s such as parties, weddings etc.
I took my new find out for a spin in the early morning dew which is about as autumnal as it gets in London at the moment. I trotted around Golders Hill Park, which is a little-known section of Hampstead Heath and totally worth a visit. Not only is it a beautiful park, with some wild heath-forest sections to get lost in, but they have a menagerie of animals to visit including deer, donkeys and (randomly) capybara! Forgive the poses (especially the one I like to refer to as tree-flasher!) a natural fashion blogger I am not, but I did have fun prancing about as Nick played at being David Bailey. “Now look happy”! “Now look mysterious”! And hopefully you can see what a beauty this is and also in what fantastic condition it arrived in. I’d highly recommend a browse of Brag, I am already being tempted by their endless collection of gorgeous Levi cut-offs in every colour. Nothing beats the smell of memories and must that hits you when you walk into a vintage store, but this is definitely the very next best thing.
Tags: Brag Vintage, Buying vintage clothes online, Capybara, Deer, Faux Fur Coat, Golders Hill Park, Hampstead Heath, Hampstead Heath Extention, Leopard Print Coat, London Park, North London, Online, Retro Shop, South Yorkshire, Stella, UK Vintage, Vintage Shop Online, Vintage Shop Sheffield